Four Loko Camo Truck Wrap
Brand / Production Design
Feb 2025
The Four Loko Camo truck wrap translated the flavor’s bold camouflage packaging into a mobile, high-visibility campaign asset. Designed to flow across complex vehicle surfaces, the wrap maximized contrast and scale to ensure strong readability at speed while reinforcing brand recognition. As a moving extension of the launch campaign, it amplified visibility beyond retail, turning the vehicle into a disruptive, attention-grabbing brand touchpoint.